The 2034 World Cup is set to be a groundbreaking event, with Saudi Arabia taking the helm as the host country. However, one major announcement has captured the attention of football fans and spectators worldwide – there will be no alcohol served or sold during the tournament. In a recent interview on LBC, Prince Khalid bin Bandar Al Saud, the country’s ambassador to the United Kingdom, confirmed this decision, emphasizing that alcohol will not be available anywhere, including hotels, throughout the duration of the World Cup.
Embracing Culture and Tradition
Prince Khalid emphasized that the decision to ban alcohol is rooted in Saudi Arabia’s cultural norms and values. He highlighted that while alcohol may not be a part of the festivities, there are plenty of other ways to enjoy the World Cup experience. “Plenty of fun can be had without alcohol – it’s not 100% necessary,” he shared. This stance reflects the country’s commitment to upholding its traditions and customs, even in the midst of hosting a global event.
The prince also addressed concerns about whether fans would be able to drink once they returned to their hotels, drawing a clear line by stating, “No, there is no alcohol at all.” He likened the situation to the country’s weather, humorously noting, “Rather like our weather, it’s a dry country.” This candid statement showcases the Saudi perspective on alcohol consumption and aligns with their cultural values. “Everyone has their own culture,” Prince Khalid explained, “We’re happy to accommodate people within the boundaries of our culture but we don’t want to change our culture for someone else.”
Inclusivity Amid Controversy
While Saudi Arabia’s decision to ban alcohol has generated mixed reactions, Prince Khalid emphasized the country’s commitment to welcoming all visitors, regardless of their backgrounds. Addressing concerns about Saudi Arabia’s strict laws regarding same-sex relations and transgender rights, he stated, “We will welcome everyone in Saudi.” He reasserted that the World Cup is a global event, open to people from all walks of life, and that Saudi Arabia is prepared to host a diverse array of fans.
Despite these efforts to promote inclusivity, Saudi Arabia has faced criticism for its human rights record and alleged “sportswashing” tactics. The country’s extravagant spending on sports initiatives has been viewed as a strategy to divert attention from issues such as human rights violations and environmental concerns. Amnesty International, a prominent campaign group, has raised concerns about the potential for rights abuses associated with hosting the World Cup in Saudi Arabia.
As the 2034 World Cup approaches, the decision to ban alcohol stands as a testament to Saudi Arabia’s commitment to preserving its cultural identity and values. While the country navigates the complexities of hosting a global sporting event, it remains steadfast in its efforts to create an inclusive and memorable experience for all participants and spectators. The absence of alcohol may be a departure from the norm for many football fans, but it serves as a reminder of the diverse cultural tapestry that enriches the world of sports.
